CMS Product Consulting 

 

Social Networking, SEO, Search Engine and Product Strategy

CMS Product ConsultingSEO ServicesSocial NetworkingProduct ManagementContact Me

What I do

Mark Sprague is an information and software products visionary with a passion for the customer/user experience. He has generated many value-added products and services in new niches in everything from Social Networks, Social Media, Search Engines, Auto-Classification tools, Entertainment Titles, Education Applications, Business Applications, Web Services, and Usability Analysis Newsletters. He has recently been consulting in Enterprise Search, SEO, Content Strategies, Mobile Applications and Social Networking. Mark is interested in pursuing innovative early stage, early revenue opportunities as an advisor, consultant or possibly on a full-time basis.


Areas of Expertise
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Search Engines and SEO
Search strategies (web, enterprise, product & people)
Social search strategies
Auto-classification solutions
Search engine optimization (SEO)
Social Networking
Social Network platform selection
Social media strategies
User-generated content
Facebook Connect (Single sign on)
Content

Content integration and aggregation
Information architecture and management
Taxonomy and domain model development
Meta data models for web services and mobile devices
User-generated content
Named entity extraction
E-publishing and media development
Directory services for small businesses
Alerting services using SMS and email
Product Management
Product strategy, definition and design
Product research and business requirement documents
Human factors usability testing
Ecommerce infrastructure and services
Executive Management
Web development management
Web site operations
Out-sourced product development
Customer service
Employee development


Recent CMS Product Consulting Clients

Lionbridge Inc. - Product definition, prototypes and design. Technical specifications, information architecture and data models. SEO strategy.

CashStar Inc. - Search engine optimization strategies / Search behavior models.

FetchDog Inc. - Search engine optimization (SEO) and content strategies

Allstate Financial Inc. - Social Networking, Taxonomy development and search engine optimization (SEO) for GoodHandsCommunity.org.

Attivio Inc. - Enterprise Search.

Community Phonebook Co. - Data models and search strategy for yellow book directories.

Dakota Ventures - Product definition and information architecture for search and social networks.

B*tween Productions - Requirements for social communications and virtual goods strategy for the BeaconStreetGirls.com.

WashingtonVC - Social networks, Social bookmarking and Social search.

Everyday Solutions Inc. - Parent notification service using GPS, SMS and automated voice broadcasting technologies.

Hartford Insurance Company - Taxonomy and Domain modeling.

mShopper.com - Search strategies, taxonomy development, auto-classification and information architecture. Data models for mobile devices.

NameMedia Inc. - Product management, taxonomy, auto-classification, search strategies, web analytics and Meta data model development.