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You can find here over 50 articles about search optimization, social media, consumer search behavior, Microsoft Tags and enterprise SEO.
 
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Mark Sprague

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Just Behave

Giving Customers What They Want: A Search Behavior Analysis

by Mark Sprague
Improving website performance is hard work and SEO alone will not get the job done. The following analysis of human search behavior is the first step in developing a world-class website strategy. Top performing websites have most of these traits in common: 

Find out more at SearchEngineLand.com.


Just Behave

How To Transform Search Behavior Into A Great Search Experience

by Mark Sprague 
You’ve done your research. You understand how consumers search for your products and services. Now, what do you do with this insight? In my previous article about Giving Customers What They Want, I outlined an approach to creating a search behavior model that can be used to develop your information architecture and your website content strategy. In practice, these are important first steps required to develop a world-class website. Now that you have this insight, what do you do next?

Find out more at SearchEngineLand.com.

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Send me an email at: Mark@MSprague.com and I'll send you a free ten page report that deals with Mobile SEO and Mobile Development issues.